Colby Leachman

Full Swell Consulting, founded by innovator and entrepreneur Colby Leachman, represents a groundbreaking approach to merging passion with purpose in today’s fast-paced market. With a strong commitment to community engagement and sustainability, Full Swell seeks to redefine industry standards while delivering exceptional products and services. Colby, an experienced investor and advocate, brings a wealth of knowledge and a unique vision to the enterprise, propelling it into a future where business success aligns with social responsibility.

Full Swell Consulting operates at the intersection of emerging markets, transformative technology, and social impact. The firm’s work is anchored by three primary areas of expertise: Cannabis Market Consulting, Cryptocurrency & Blockchain, and Justice Reform Advocacy—each driven by a commitment to innovation, strategy, and meaningful change.

Since 2018, Colby Leachman has been involved in a range of opportunistic ventures within the cannabis industry, contributing to projects centered on retail software solutions for brands, cultivators, and dispensaries. He has also led, trained, and coached product teams—all while consistently meeting a full sales quota. With the passage of Proposition 64, which legalized both medicinal and recreational cannabis use in California in 2016, an entirely new market emerged. Navigating this uncharted territory—particularly on the tech side—is a key source of Leachman’s passion for the progressive, fast-moving nature of startup culture.

Leachman’s journey into the tech world began in 2014 when he accepted a role that ultimately brought him to California. This move not only shifted the geographic focus of his career but also played a defining role in shaping his long-term professional ambitions.

Full Swell Consulting was launched in 2015 by a group of industry veterans who were tired of boring, cookie-cutter consulting. Located in the heart of innovation, the firm combines strategic insights with a splash of creativity to help businesses navigate the ever-changing market landscape. Their approach is refreshingly human-centered, focusing on the people behind the business to drive sustainable growth.

The brains behind Full Swell Consulting include dynamic leaders with diverse backgrounds, each bringing their own flavor to the mix. From marketing maestros to finance gurus, the team is as eclectic as a well-curated playlist. With a shared passion for problem-solving and a dedication to client success, they lead with a philosophy of collaboration that has earned the firm a loyal following of clients and partners.

Both Colby Leachman and Full Swell Consulting operate under the mantra that collaboration makes the dream work. Their shared vision emphasizes the importance of innovative solutions that adapt to an ever-evolving business world. With a focus on driving growth and fostering sustainable practices, they are united in their goal of reshaping industries for the better.

Full Swell Consulting offers a comprehensive suite of services designed to tackle a myriad of business challenges. From strategic planning and operational efficiency to marketing strategies and customer engagement, they’ve got you covered. Their consulting is not just about advice—it’s about actionable insights that lead to real-world results, with a touch of charm that makes the process enjoyable.

Full Swell Consulting provides strategic guidance for businesses navigating the rapidly evolving cannabis industry. From retail operators and cultivators to tech platforms and ancillary service providers, the firm helps clients understand regulatory landscapes, identify market opportunities, and build scalable operations. With deep knowledge of compliance requirements, consumer behavior, and industry trends, Full Swell empowers cannabis entrepreneurs to enter the market confidently and grow sustainably in an increasingly competitive environment.

Recognizing the transformative power of decentralized technology, Full Swell Consulting offers expertise in cryptocurrency and blockchain strategy. The firm provides insights into digital asset integration, token ecosystems, and blockchain-based solutions that drive transparency, security, and efficiency. Whether advising startups, investors, or established companies exploring Web3, Full Swell helps clients navigate volatility, understand regulatory considerations, and leverage blockchain innovations to stay ahead of the curve. Read more about the company on Colby Leachman’s Linkedin.

Beyond market-driven pursuits, Full Swell Consulting is deeply committed to impactful social advocacy—most notably in the realm of justice reform. The firm works to elevate conversations around equitable policy, sentencing reform, and pathways that support rehabilitation and second chances. Through research, community partnerships, and strategic communication, Full Swell champions initiatives that challenge outdated systems and promote fairness, accountability, and long-term change.

With expertise that spans several key industries, Full Swell Consulting specializes in areas such as digital transformation, organizational development, and sustainability practices. They’re particularly known for their ability to blend data-driven strategies with creative solutions, ensuring clients are not just prepared for today, but are also equipped for the challenges of tomorrow. Whether you need a fresh take on an old problem or a comprehensive strategy overhaul, they’re the trusted partner you want in your corner.